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Founder & CEO · BlindDrop Design

Lucas Arnatt

Digital Marketing Strategist & Web Consultant

Lucas Arnatt has helped Alberta businesses, professionals and organizations elevate their brands online since 1997. Since 2001, he continues to lead BlindDrop’s web design, SEO and AI search strategy from Cochrane, Alberta.

Last updated October 2026

Lucas Arnatt, Cochrane web designer serving Calgary, Alberta
Since 1998

Designing websites for Alberta businesses

BlindDrop Design Inc.

Cochrane Business of the Year, 2004

Optimized Web Marketing, 2025

Who Is Lucas Arnatt?

Lucas Arnatt is the founder and CEO of BlindDrop Design, a web design and marketing agency in Cochrane, Alberta. He has designed websites since 1997, starting as a freelance web designer and founded BlindDrop in 2001. Lucas created the Optimized Web Marketing (OWM) framework. He helps brands and businesses elevate their web presence with this unique and proven web marketing strategy.

From Web Designer to Web Strategist

Lucas has called Cochrane home since 1981. He started designing websites in 1998, when few local businesses had one. From 1998 to 2000, he worked at Media Dog Productions in Calgary as a web designer and project manager. That role taught him to balance creative ideas with deadlines, budgets and client goals.

In 2001, Lucas founded BlindDrop Design in Calgary, and later brought the studio home to Cochrane. Early projects focused on branding, graphic design and custom websites for local businesses and community causes. In 2004, the Cochrane & District Chamber of Commerce named BlindDrop its Business of the Year. The Cochrane Eagle described it as “a company whose job it is to make other people look good.”

As customers moved to search engines, Lucas shifted his focus toward SEO and measurable results. In 2008, he launched CochraneBusiness.com, a local directory that helps Cochrane businesses get found. In 2012, BlindDrop became a WP Engine partner. That added managed WordPress hosting, so client sites stay fast, secure and supported.

In 2025, Lucas brought more than 25 years of lessons together in the Optimized Web Marketing (OWM) framework. Today, he leads BlindDrop’s work in AI search and answer engine optimization. His approach stays practical. He builds on proven SEO, uses AI as a tool, and keeps a real person accountable for every result.

Outside client work, Lucas enjoys creative content production, including AI-assisted video. He also plays singing bowls.

Career Timeline

1997

Graduated University of Calgary with BA with Honours, minor in Art History

1998 to 2000

Web designer and project manager at Media Dog Productions, Calgary

2001

Founded BlindDrop Design Inc. in downtown Calgary, Alberta

2004

Cochrane Business of the Year, Cochrane & District Chamber of Commerce

2008

Launched CochraneBusiness.com, a Cochrane business directory

2012

Became a WP Engine managed hosting partner

2025

Created the Optimized Web Marketing (OWM) framework

2026

Launched the OWM Essentials Plan for Cochrane and Calgary businesses

In Lucas’s Words

“After over 25 years, my passion for web design and brand management continues to grow. I’ve seen massive change and am proud to have been a pioneer in the web design and marketing field since the 1990’s. I love the local and global aspects of this ever-evolving technology and I equally love working with local businesses and organizations and helping them succeed.

It’s why I founded BlindDrop in 2001 and coined that term to mean, in this context, to “Trust in the creative process.” This trust is required by both the creative and the client, to step into the unknown with curiosity and trust in the process. It’s what carries us through.”

Lucas Arnatt, Founder & CEO

Areas of Expertise

Lucas pairs a designer’s eye with a strategist’s focus on results. These are the areas he leads at BlindDrop, often within a single client plan.

Custom Web Design

Custom WordPress websites, built mobile-first and designed to turn visitors into calls, bookings and sales.

SEO Strategy

Local and organic SEO plans built on keyword research, competitor insight and clear monthly reporting.

AI & AEO Focus

Content structured so Google AI Overviews, ChatGPT and Gemini can find your business and quote it accurately.

Branding Development

Logos, brand guidelines and visual identities that stay consistent across your website, print and social media.

Managed Hosting

Fast, secure WordPress hosting on WP Engine, with updates, daily backups and security monitoring.

Creative Solutions

Custom graphics, photography, video and campaigns, shaped for a wide range of clients, industries and budgets.

The Framework He Built: Optimized Web Marketing

Lucas created Optimized Web Marketing (OWM) in 2025, after more than 25 years of client work. OWM organizes web marketing into three connected pillars. Each pillar supports the others, so progress in one area lifts results in the rest. Every BlindDrop plan is built on it.

Pillar 1

Visibility & Traffic

Pillar 2

Experience & Conversion

Pillar 3

Data & Technology

Client Industries

Since 2001, Lucas has worked with a wide range of businesses, professionals and organizations. These are the industries and niches BlindDrop serves most often. Each one brings different customers, search habits and goals, so every plan is built to fit.

Briefcase icon for professional services web design and SEO in Calgary

Professionals

Accountants, consultants, engineers and other professional services firms.

Sofa icon for interior designer portfolio websites and branding

Interior Designers

Portfolio-led websites that show off spaces, style and craft.

Storefront icon for local business SEO and Google Business Profile management

Local Businesses & Retail

Shops and service businesses competing for nearby customers.

Wrench icon for contractor and trades website design in Cochrane, Alberta

Trades & Construction

Contractors, builders, flooring and home service companies.

Heart rate icon for health and wellness websites and online reputation management

Dental & Health Clinics

Dental offices, chiropractors and clinics that patients need to trust.

Industrial plant icon for oil and gas web design and energy sector marketing

Oil, Gas & Energy

Energy, utility and field service companies across Alberta.

Tree and tent icon for eco-tourism and outfitter digital marketing in Alberta

Eco-Tourism & Outdoors

Guides, outfitters, ranches and outdoor adventure businesses.

Heart rate icon for health and wellness websites and online reputation management

Health & Wellness

Wellness practitioners, studios and holistic health providers.

Rocket icon for startup branding and custom WordPress websites for entrepreneurs

Entrepreneurs & Startups

New ventures that need a strong brand and website from day one.

People icon for non-profit and community organization websites and managed hosting

Non-Profits & Community

Associations, land trusts, fundraisers and community organizations.

House icon for realtor websites and real estate SEO in Calgary and Cochrane

Real Estate

Realtors and property professionals building a local presence.

Fork and knife icon for restaurant and hospitality web design and Google reviews

Hospitality & Restaurants

Cafés, pubs, restaurants and accommodations.

Recognition & Partnerships

Cochrane Business of the Year, 2004

Cochrane and District Chamber of Commerce Logo - BlindDrop is member and award-winner.

The Cochrane & District Chamber of Commerce named Lucas and BlindDrop Design its Business of the Year in 2004. The Cochrane Eagle called the studio’s work “invaluable to a number of causes and efforts in and around Cochrane.”

WP Engine Partner Since 2012

wp engine managed hosting logo
BlindDrop hosts client websites on WP Engine’s managed WordPress platform. Lucas adds core and plugin updates, security hardening and server-level anti-spam on top.

What Our Clients Say

Questions About Lucas

Lucas Arnatt is the founder and CEO of BlindDrop Design, a web design and marketing agency in Cochrane, Alberta. He has designed websites since 1998 and founded BlindDrop in 2001. He also created the OWM framework and founded CochraneBusiness.com.

Lucas Arnatt founded BlindDrop Design Inc. in Calgary in 2001. Before that, he worked as a web designer and project manager at Media Dog Productions. Today, BlindDrop is based in Cochrane and serves clients across Alberta and Canada.

Optimized Web Marketing (OWM) is a web marketing framework Lucas created in 2025. It organizes the work into three pillars: Visibility & Traffic, Experience & Conversion, and Data & Technology. Every BlindDrop plan is built on it. Learn more at optimizedwebmarketing.com.

Lucas specializes in custom WordPress web design, SEO strategy and AI search visibility. He also leads branding, managed hosting and creative projects. His focus is helping local businesses turn online visibility into calls, bookings and sales.

Lucas uses AI tools to speed up research, drafting and quality checks. However, a real person plans, reviews and approves every page, post and report. He calls this human-managed AI, explained in How BlindDrop Uses Human-Managed AI.

In 2004, the Cochrane & District Chamber of Commerce named Lucas and BlindDrop Design its Business of the Year. The award recognized design work for local businesses and community causes. Read the full story on our award page.

Yes. Most clients are in Cochrane, Calgary, Airdrie and Okotoks. Lucas has also worked with clients in British Columbia, Saskatchewan, Ontario and the United States. Meetings happen by video call, phone or email.

Use the form on this page, call (403) 667-0765 or email hello@blinddrop.com. Share a little about your business and goals. Lucas or a team member will reply within one business day.

Work with Lucas

Have a project in mind, or not sure where to start? Tell Lucas about your business and goals. He will point you to the right next step, even if that means a smaller plan.

Replies within one business day, Monday to Friday.

Send Lucas a Message

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